Mansoor Nawaz has over two decades of FMCG and retail business and brand management work experience in the areas of marketing strategy and communications, media management, new product development, business feasibility, brand architecture planning, and corporate affairs. Consultancy assignments have focused on business feasibilities for brand launches, portfolio development, and business rejuvenation. 

He has prior work experience with multinational organizations as Nestle, Friesland Campina and Coca-Cola in brand management and sales positions managing senior teams having P&L responsibility for the business. Consulting engagements have focused on the dairy business comprising the launch of Engro Foods Ltd. subsequently acquired by FrieslandCampina in Pakistan. He is currently the CEO of Omedia+, Pakistan’s first data analytics outdoor advertising agency. 

Mansoor Nawaz is also an adjunct faculty member of the Suleman Dawood School of Business at the Lahore University of Management Sciences, Pakistan’s top ranked academic institution. He has been associated with the Executive MBA program since 2013. Mansoor has been featured as a guest speaker at such forums as the Marketing Association of Pakistan and has served as Jury Member of the Pakistan Advertising Society Awards.